How we work:
We start with purpose and strategy.
We begin by understanding your situation and thinking deeply about your customers and your digital products, channels and services can best support your organisation’s strategy. We explore what you could do, what the scope would be, who your audiences are and what experience you want them to have.
We collaborate closely with your team through fun, fast and thought-provoking workshops. From the workshops we create visuals and prototypes to capture the vision and test concepts with your team and your customers. This process informs what technology approach you should take, and how you might resource and manage the project.
We tie all this work together into a visual ‘future state’ document and roadmap. The visual nature of our work reduces confusion, jargon and risk because it's much easier to know what to do when you can see it.
This is what we call digital strategy. We know that projects that start with this type of digital strategy produce much better results.
UX Business
Digital strategy focusses on the user experiences that deliver value to both your customers and your business.
Reduce risk and cost
We don’t make money from designing and building digital products. Our advice is independent and focusses on what really matters to your business. For one client, our advice halved the cost of their website project. For another, our strategic thinking revealed that the best thing to do was to change their products, not their website.
Communicate clearly
We work visually so that everyone can see the plan. This lets you create a clear vision and roadmap that enables you to communicate to stakeholders, develop effective briefs, and approach technology companies with confidence.
Build alignment
Our collaborative workshops and stakeholder engagement creates opportunities for your team to add meaningful input and insight, building invaluable alignment behind the project.
